Soft Feather Email Marketing
Boost Your Brand's Reach with Effective Email Marketing
In today's digital landscape, email marketing remains a powerful tool for businesses to connect with their target audience, build brand loyalty, and drive conversions. At Soft Feather, we specialize in crafting winning email marketing strategies that help you reach the right customers at the right time, with the right message.
Personalized Email Campaigns:
Our team creates tailored email campaigns that resonate with your target audience, increasing engagement and conversion rates.
List Building and Management:
We help you build and manage high-quality email lists, ensuring maximum reach and impact.
Compelling Content Creation:
Our experts craft attention-grabbing subject lines, email copy, and CTAs that drive results.
Email Automation:
We set up automated email workflows to nurture your leads and customers, saving you time and resources.
Detailed Reporting and Analysis:
Get insights into your email marketing performance with our comprehensive reporting and analysis.
Benefits:
- Increased Brand Awareness: Reach a wider audience and build your brand’s visibility.
- Improved Engagement: Boost open rates, click-through rates, and conversion rates.
- Targeted Marketing: Connect with your ideal customers and personalize your messaging.
- Measurable Results: Track your email marketing performance and make data-driven decisions.
Our Expertise:
- Email Marketing Strategy Development: We create customized email marketing plans aligned with your business goals.
- Email Template Design: Our designers craft visually appealing and mobile-friendly email templates.
- Email Marketing Automation: We set up and manage automated email workflows to maximize your ROI.
Soft Feather offers a comprehensive suite of email marketing services, including:
- Email List Building & Management: Grow and segment your subscriber list for targeted campaigns.
- Email Design & Development: Create stunning, responsive emails that convert.
- Email Automation Workflows: Design automated email sequences for specific customer journeys.
- A/B Testing & Optimization: Continuously refine your email strategy based on data insights.
- Campaign Reporting & Analytics: Gain valuable insights into your email performance.
Custom Template Design and Development
Don’t have the in-house resources needed to create email marketing newsletters and drip campaign templates? As your dedicated email marketing services provider, we design, develop, and deploy updated email templates that match your branding and desired user experience (UX). Our email campaign services include:
Superior Template Design
At Soft Feather, we believe that a great email is more than just an attractive message that hits your inbox. Our email marketing firm designs email marketing newsletters and drip campaign templates built with clean code and responsive to all email clients and screen sizes.
Installation on the ESP of Your Choice
Do you need help getting your template installed on your preferred ESP? We’ve got you covered! Our email marketing expert takes your completed design and transfers it over to your chosen ESP, so all you need to do is start sending emails.
Quality Assurance (QA) and Testing
Our email company runs each of our email newsletters and marketing email designs through multiple industry-leading tools to ensure they are well-coded, responsive, and work exactly as intended. Build more emails faster with help from our email marketing firm.
Training on Custom Templates
As one of the best email marketing companies, we don’t just deliver a well-designed template. Our email marketing expert also teaches your team to use it! Each delivered template comes with a video training recording that walks you through the design and email process.
Compatibility With Top Email Clients
We work closely with your team to ensure our templates capture your unique branding, preferences, and brand message. We guarantee our email templates work with 30+ email clients, devices, and operating systems (OS).
Email Marketing Management
Need help with your monthly email services? Our email company collaborates with your in-house team to develop an effective email marketing strategy that drives long-term profitability. Our email marketing campaign service includes:
Review of Marketing Goals and Targeting
How effective is email marketing in achieving your brand objectives? As a top email marketing service provider, we work with you to gain a strong understanding of your email marketing goals. We review your target audience, look for missed opportunities from campaigns sent up to this point, and develop a strategy to obtain your unique goals.
Brand Guidelines and Asset Coordination
Consistency is key to acquiring email marketing return on investment. That is why we adhere to your brand guidelines. We also know that content needs to change from time to time, so our account managers organize all the items we need to drive brand success and develop a marketing calendar. This way, you know which campaigns will be deployed next.
Campaign Design and Deployment
Our email marketing campaign service covers everything from start to finish, so you don’t have to worry about a single thing. Need a custom email newsletter service? Our email marketing newsletter team designs and develops each email to your specifications. With our email marketing agency, you can rest assured we are always focused on attaining your goals.
Ongoing List Maintenance
Reliable email marketing companies do not just focus on engaging your audience; they also ensure you’re targeting the right people and segmenting unengaged contacts. As an email marketing provider, our goal is to consistently increase engagement with our ongoing list maintenance. We ensure the right message is sent to the right contact every time.
Campaign Tracking and Reporting
Our email marketing optimization team provides detailed monthly reports on your email marketing campaigns. These reports break down each campaign sent over the previous month, highlighting engagement metrics such as open rate, click rate, conversions, and more! We also schedule regular consultations with your team to discuss the report.
Ongoing Management and Optimization
Sometimes, additional work is needed to ensure the best health of your ESP. This can include additional segmentation, list cleaning, revising the marketing strategy based on engagement, and many other factors. Our email marketing team works hard to ensure your account is optimized and operates at peak performance.
eCommerce Email Marketing Services
Looking for the best email marketing for Shopify? Or how about the wealth of other eCommerce platforms? Our eCommerce email marketing team is expertly trained to use various ESPs to facilitate Shopify email marketing and other eCommerce email marketing campaigns. Step-up your eCommerce business with our eCommerce email marketing services and robust automation:
ESP Migration
Do you have an established ESP, but it’s not ideal for your eCommerce email marketing campaign? Our team migrates your existing campaigns, templates, and segmented contacts to your preferred ESP on time to get you back up and running in no time! We support most big-name eCommerce platforms, including BigCommerce, Shopify, and WooCommerce.
Email Strategy
Our email marketing eCommerce team determines the best strategy to reach your target audience. We provide recommendations on automated campaigns, content strategy, discount recommendations, and a plan for ongoing email newsletter services. Contact us to learn more about the best email marketing for Shopify and other platforms.
Template Design
Soft Feather’s email marketing eCommerce team comprises expert designers and developers who build templates from scratch. We know the ins and outs of Shopify email marketing and eCommerce marketing best practices. We also create templates that engage your audience and drive up conversions.
Email Automation Strategy
Our Shopify email marketing and eCommerce experts create a plan to harness predictive tools in building workflows and automated campaigns that encourage and trigger future purchases. From abandoned cart and shopping sequences to welcome series and VIP reengagement automation, we’ve got you covered!
Email Marketing Management
Searching for a team to create eye-catching, engaging email marketing eCommerce campaigns that keep your audience updated with current offerings and promotions? We plan, design and test Shopify email marketing and other eCommerce campaigns to increase conversions and drive revenue.
Get Started:
Ready to take your email marketing to the next level? Contact Soft Feather today to discuss your email marketing goals and objectives. Our team is dedicated to helping you achieve success!